MY Background
Personal Profile
Passionate about blending design and strategy to create impactful brand experiences, I am a Brazilian-American UI/UX & Graphic Designer and marketing professional driven by creativity, innovation, and excellence. With a deep appreciation for visual storytelling and cultural influences, I bring a unique perspective to every project, transforming ideas into compelling digital and print experiences. Beyond aesthetics, my work is rooted in purpose—understanding how design influences emotions, shapes perceptions, and drives engagement. Whether developing intuitive user experiences, crafting visually striking graphics, or leading strategic marketing initiatives, I am committed to authenticity, originality, and delivering results that resonate.
Education
2006-2010
University of Para State
Brazil
Bachelor Degree Arts in Business Studies
2012-2014
University of Amazon
Brazil
Master in Marketing Strategies
2021
Adobe
USA
Adobe Graphic Designer Professional Certificate
2023
Google & Coursera
USA
Google UX Design Professional Certificate
2024
California Institute of the Arts – Coursera
USA
Graphic Design Specialization
Experience
2017 - Present
MacroBaby
USA
SENIOR UI/UX & GRAPHIC DESIGNER
As a Senior UI/UX & Graphic Designer at Macrobaby, I create intuitive and visually compelling digital experiences across web and mobile platforms while maintaining brand consistency. I design user interfaces, develop marketing and print materials, conduct UX research, and collaborate with cross-functional teams to enhance user engagement. I also oversee projects, mentor junior designers, and ensure high-quality, on-brand visuals that align with business goals.
2023 - Present
Hoosac School
USA
MARKETING & GRAPHIC DESIGNER
As marketer I am responsible for promoting the school's brand, attracting prospective students, and engaging with current families, while as graphic designer I focus on creating visually appealing materials, maintaining brand consistency, and supporting marketing efforts through compelling design. I also teach high school students the classes of Marketing and Graphic Designer.
2020-2023
Layton Christian Academy
USA
MARKETING & GRAPHIC DESIGNER
As marketer I am responsible for promoting the school's brand, attracting prospective students, and engaging with current families, while as graphic designer I focus on creating visually appealing materials, maintaining brand consistency, and supporting marketing efforts through compelling design. I also teach high school students the classes of Marketing and Graphic Designer.
2014-2017
Fluminense Soccer
Club
USA
MARKETING & GRAPHIC DESIGNER
As marketer I am responsible for promoting the club's brand, attracting prospective students, and engaging with current families, while as graphic designer I focus on creating visually appealing materials, maintaining brand consistency, and supporting marketing efforts through compelling design. I also teach high school students the classes of Marketing and Graphic Designer.
2010-2014
PDG Realty
Brazil
MARKETING MANAGER
Responsible for developing and executing strategic marketing campaigns to drive property sales, enhance brand awareness, and generate qualified leads. This role involves managing digital marketing efforts, including SEO, PPC, social media, and email campaigns, while also overseeing branding, content creation, and promotional materials. Creating marketing initiatives with business goals, organizes events such as open houses and property launches, and fosters partnerships with real estate agencies and influencers. Additionally, handled public relations, reputation management, and customer engagement strategies to maintain a strong market presence.
Skills
Graphic Design Software: Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) Corel Draw
UI/UX Design Software: Figma, Adobe XD, Skecth
Branding: Ability to develop and maintain a consistent brand identity across various materials. Typography & Creativity Expertise in choosing and manipulating fonts effectively. Innovative thinking and the ability to generate original design concepts.
Project Management: Experience in managing multiple design projects from conception to completion.
Collaboration & Leadership: Effective collaboration with cross-functional teams and clients. Leadership and mentorship skills, particularly if overseeing a design team.
Problem-Solving: Ability to find creative solutions to design challenges.
Print and Digital Design: Proficiency in both print and digital design.
Attention to Detail: Meticulous attention to detail, ensuring high-quality design output.
Trend Awareness: Stay informed about current design trends and incorporate them judiciously.
Portfolio Development: Showcase a diverse and impressive portfolio that highlights past work and achievements.
Languages: English, Portuguese and Spanish